Everybody's seen the clips one thousand times : young, loud Muhammad Ali hollering at the loving crowd : ‘I’m the best. I am the greatest.’ Now, you could be able to get away with this when you are the heavyweight champ of the Earth and an idol to millions. Much worse, it may turn off lots of the people you are making an attempt to sell to… Which may cost sales. The white poster board is for filling in your shadows and directing the light.
Now if you are outside, you can see the sun is on the one side and you need to bounce the light to the opposite side. Or perhaps you've an overclouded sky and you see you need some fill on the opposite side, and you may just bring that poster board around to the opposite side. You are going to use white poster board for that. The drawback to this technique is simply that there are some control downsides when taking the photographs. Below are examples of the primary strategies a commercial aerial shutter-bug takes these pictures : Balloon aerial photography – This strategy, as the name implies, uses giant balloons to bring their camera to the sky to take stills. This is limiting if you're needing to take the ideal shot. Additionally, you're also constrained by the peak of the shot. Following some basic lighting tips will boost your photography talents.
Remember that even after selecting the correct lighting system one can still augment the object or make it seem more natural. Many newbies find taking a course on lighting and having one or two books on the topic will help them learn correct lighting methods. Perfection includes time and practice. It is just a preference.